Fowkes FJI, Stewart MC, Fowkes GR, Amos A, Price JF: Scottish smoke-free legislation and trends in smoking cessation
But some public health advocates fear less motivated ex-smokers will simply return to cigarettes

pro -goverments are finaly mobilizing accordingly (looking at you, trump, johnson) -china seems to be getting back on track again -effective medication might be available soon, who knows The bear told me however, we cant comprehent real damage today pro -banks wont offer credits to small businesses as promised by governments (germany for example), because they dont want to risk credit default -people underestimate dangers and stop preventing virus care, second huge outbreak -fed , european central bank already blew their ammunition - more cash does not cure infections, unfortunatelly - they are not dry, but just creating more money is unreasonable- "bad" companies need to die one way or the other in captialistic systems -ripple effect accumulated to sum of those events -ripple scenario : people go full anarchy, recognising their real estate is dilluted, tax payers have to pay all this mess, over 11 years of bullrun flipped into massive wealth-burn (full bananas bear scenario, just a thought exercise) keep in mind however: -these are some of the best companies overall, technology and such, high margin, lowish maintenance - the rest will dump much harder In case 1, I would really consider cashing out and reinvesting at a cheaper point in time, as a long term investor - we hopefully not reach bottom again, but recovery above the next high will take its time - lower overall bip is not priced in yet In case 2

This smells nothing like tobacco
(November 2011)
The estimated number of adults who have "switched to IQOS and stopped smoking reflects: for markets where there are no heat-not-burn products other than PMI heat-not-burn products: daily individual consumption of PMI HTUs represents the totality of their daily tobacco consumption in the past seven days for markets where PMI heat-not-burn products are among other heat-not-burn products: daily individual consumption of HTUs represents the totality of their daily tobacco consumption in the past seven days, of which at least 70% is PMI HTUs Source: PMI Financials or estimates, IQOS user panels and PMI Market Research Based on the data from IQOS user panels and adoption trackers, we estimate that by year-end 2020, there were almost 18 million IQOS users worldwide